Jon Williams

Lead Partner, Sustainable Finance, Biodiversity and Ecosystems

Jon_williams Jon leads the finance sector team within the PwC Sustainability and Climate Change practice, offering market-leading strategy, risk management and revenue development solutions to clients. He also works on a number of climate change, water and biodiversity initiatives. Jon has extensive experience working on sustainable forestry finance, biodiversity and ecosystems markets, including working with FSC, RSPO and a number of conservation NGO's in developing markets.

He led the PwC/WBCSD Forest Finance Toolkit project, PwC’s team contributing to TEEB and has overseen forest fund and forest carbon/REDD+ projects. A former banker, Jon was head of sustainable development at HSBC where he developed and implemented their forest sector lending policy; he is also on the Advisory Board of the Ecosystems Marketplace.